About Me

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When enlisting the service of a real estate professional, you want someone who is both knowledgeable and experienced in all aspects of real estate and has a solid understanding of the unique San Diego real estate market. With nearly three decades of professional real estate experience in both sales and brokerage, I am a trusted advisor my clients can rely on. Ascending to the peak of the luxury real estate market requires traits that I possess in abundance. Detail, patience and integrity are hallmarks that have defined my practice since 1979. As a top producing agent in beautiful San Francisco with well known brokerage Grubb Ellis, my exposure and representation of the city's most exclusive properties demanded an unrivaled level of commitment and service. Still passionate about real estate I joined Sotheby's International Realty as a broker associate where I continue to share my deep understanding of the market and hard-won experience in transaction process and negotiation. I am a member of the National Association of Realtors and North County Board of Realtors.

Thursday, February 10, 2011

The "QR" Generation is Now...

If you are reading this and are clueless to what "QR" means then you were like me a few days ago when I first saw what looked like a fancy sort of bar code that mobile phones can scan over and get information from. In this high-tech world we now live in, with instant mobile information at our fingertips, yet another new technology has emerged.

"QR" codes...short for Quick Response. The perfect solution/tool for anyone who wants information right NOW!

All you need is a smartphone and an app that enables the phones camera to 'read' the "QR" code, instantly sending you to images, information or websites that marketers want you to see. I noticed the "QR" code in a real estate magazine and can see how valuable this innovative technology is and how it would enable homeowners to get up to the minute information into their hands. I can see that soon "For Sale" signs in front of homes will be a thing of the past. The "QR" generation will be a paperless trail, making these codes not only an informational tool but a green tool as well.

Most of the apps for "QR" readers are free or very inexpensive and easily downloaded to your phone. The most popular ones are: QuickMark for iphone, Bee Tagg or UpCode for BlackBerry and ShopSavvy for Android.

I think there will come a day when all advertisements, tags and signs will have a code enabling consumers to instantly purchase products from their phones. Imagine flipping through a magazine and seeing jeans you like, scanning the "QR" code with your phone, ordering the size you need and having them shipped! Think of how Christmas shopping would be a breeze without the hassle of fighting the crowds. I can't wait to see where this new technology takes us...

Endless opportunities are just around the corner with the "QR" generation!

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